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EBU Eurosonic/Youth Programming Conference
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The EBU Eurosonic/Youth Programming
Conference is taking place in Stockholm on 8 and 9 May
2003. Participants will exchange ideas and
discuss various music formats, station profiles, as well as
opportunities offered by digital radio. | |
AGENDA | | |
Thursday 8 May | | Rewind selecta!
Music formats | | | - | CHR (Contemporary Hit
Radio): CHR-pop, CHR-dance, CHR-90's, CHR-Alternative; | | | - | AC (Adult Contemporary):
Hot-AC, Modern-AC, Alternative, Urban... | | | | All these abbreviations might sound like jargon but music
formats constitute a crucial piece of the radio programming puzzle.
Some EBU Youth Programming stations have gone for the full CHR
format, while others have decided to go for a "niche" format or
multiple and diverse genres evolving during the schedule. What makes the "Youth Programming public broadcaster" special?
Are there any differences between "CHR/EBU stations" and
"CHR/private stations"? If so, what are they? Presentations/case studies by: Cadena SER (Spain), Radio France
Le Mouv' (France), NRK (Norway). Fritz Radio (Germany). | | | Radio Trotsky
or the permanent revolution... | | | | ...or the need to reinvent itself, to adapt to an
increasing competitive environment.
Some EBU stations have gone, and are still going, through a
period of major change. Cost-saving needs, internal and external
audits, audience research tools (use of focus groups, listening
panels), have led Management to decide on a partial or sometimes
total re-branding and re-vamping of their station. What is the decision-making process behind this kind of
shake-up? What were/are the expected results? Presentations/case studies by: RadioMafia/YLEX (Finland), Studio
Brussel, VRT (Belgium), DRP3 (Denmark), CNRS/ CLERSE-IFRESI
(France). | | |
Friday 9 May | | Go!
Digital | | | | DAB does not necessarily stand for
"dead and buried". EBU Members are seizing new opportunities by
launching new digital platforms and providing new specially "niche
formatted" programmes on the Net and/or on DAB. At the same time,
websites allow stations to offer "more" and also complement
traditional broadcasting. From airwaves to DAB/web stations,
broadcasters have already implemented what can be described as a
giant step forward.
Presentations/cases studies by: SRP3 (Sweden), ARD/Sputnik
(Germany), BBC, GWR, British DAB (UK). | | | "Open
Mike" | | | | Session where ideas and initiatives
that have led to "success stories" and original programming in
stations are to be presented. | | | Other
business | | | - | EBU/Eurosonic activities | | | - | Elections of the new EBU Eurosonic
Programme Group |
© EBU 2005 Latest update 08.11.2005
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