Proprietary For use where proprietary extensions are required, or the use of keywords that do not fit in any classification below STRUCTURED All programmes dealing with facts, situations, opinions, theories and forecasts Bulletin Programme with formal desk presentation, usually interspersed with visual material.Example: news bulletin, weather forecast Magazine Programme consisting of separate items which has at least one common quality and presented under one main heading Presenter led magazine Presenter led programmeconsisting different elements Clip led magazine Programme dominated or completely consisting of self contained video clips Event An outside event covered by the broadcaster and with an accompanying commentary and transmitted live or deferred (within 24 hours). Example: Soccer match, theatre relay, parliamentary debate Commented event An outside event covered by the broadcaster and with an accompanying commentary, and transmitted live or deferred (within 2. hours). Uncommented event Where the event speaks for itself.. Ie Religious service, Documentary Programme concerning a single theme, involving descriptive and/or interpretative commentaries, illustrations, I/vs, statements, photos etc Archive clips documentary Documentary consisting mostly or completely of selected clips of archive media Discussion/Interview/Debate/Talkshow Mainly verbal programme in which more than one person participates Lecture/Speech/Presentation Mainly verbal programme in which only one person participates Textual (incl. relayed teletext) Programme consisting only of alphanumerical information Phone-in Programme with content primarily generated by contributions from the general audience either on the telephone or by sending in emails/letters DJ with discs Programme (usually in audio only) in which a specialist presenter introduces music or other pre-recorded elements Charitable Appeal Programme devoted to an appeal for donations to a particular charitable cause Party-political broadcast Programme promoting the views and/or policies of a political party, especially during an election campaign REPRESENTATION/PLAY Programme consisting of a prose or verse composition, one telling a story, written for or as if for performance by actors.Examples: soap opera, Shakespeare play, Monthy Python, radio play, Not: documentary or informational programme whose subject is drama Fictional portrayal of life Programme performed by live actors e.g. Performed drama Readings Programmes consisting of readings of poems, stories or other literary works Dramatic documentary Programme performed by actors. About real events e.g. Docusoap or docudrama CARTOON/ANIMATION/PUPPETRY Programme consisting of a dramatic work, constructed frame by frame without resource to live images Anime Japanese animation style Computer CGI or 3D representationExamples: Disney's Antz, Toy STory, etc. Cartoon Images drawn frame by frame. Example: Disneys Pinocchio, The Flintstones, Tom and Jerry Puppetry Programme consisting of a dramatic work, performed with puppet/claymation. Real time puppetry marrionettes such as Thunderbirds Physical model animation claymation such as Gumbi and Poky, Chicken Run, Wallace and Gromit SHOW Hosted show Programme, that can be regarded neither as non-fiction nor as drama or music/dance in which one or more persons fulfil the role of presenter, host, quiz or games master, announcer, chairperson or speaker and where the rest of the participants are generally members of the public Simple game show Programme in which the content is primarily contained within the studio and the prizes or rewards (if any) to the participant(s) may be regarded as conservative. Example: University Challenge Big game show Programme produced on a grand scale in which the prizes or rewards are considered generous Example: Who wants to be a millionaire Telethon A very long programme, typically made up of many shorter elements or items, and devoted to a single over-arching purpose, usually a charitable appeal Panel-show A programme of a light entertainment nature which is presented by a more or less fixed group of people (panel). Programme, that can be regarded neither as non-fiction nor as drama or concert. Example: The Paul Daniels Show; Der Rudi Carrell Show Simple game show see 2.4.1.1 Big game show see 2.4.1.2 Non-hosted show Programme, that can be regarded neither as non-fiction nor as drama or music/dance in which no one fulfils the role of presenter, host, quiz or games master, announcer, chairperson or speaker Standup comedian(s) Programme performed by a single, a pair or a group of comedians performing directly towards the audience Reality Show Observational show where fly on the wall techniques are central to the programme structure Controlled show where the flow of the programme is governed - rules based Makeover show Experts collaborate to change the appearance or image of a person or thing (e.g. a garden or house), or to modify the behaviour of a person. Clips show Programme centred on clips from other material, e.g. an "out-takes" show. ARTISTIC PERFORMANCE Music, Dance, Mime etc. TV programmes (predominantly) consisting of music, dance or ballet or theatrical performance Solo performance individual performance of music, dance, mime or spoken word eg Nigel Kennedy solo violin performance Small ensemble performance Performance of music, dance, mime or spoken word by a small number of people Quartet, small ensemble staged play Large ensemble performance Performance of music, dance, mime or spoken word by a large number of people Orchestra and choirs Mixed Music video Short film made specifically to promote the musical recording that forms its soundtrack, and usually visibly featuring the promoted performer(s). void Term not defined INTERACTIVE Formats making use of a range of features such as local application support, return path and direct viewer interaction LOCAL INTERACTIVITY Formats that happen in the "box" where broadcast "data" is processed locally giving a sense of dynamic choice Static informational Services (news or entertainment) where the information is fixed and does not update Dynamic informational Services where the information is dynamic and updates regularly from the broadcast stream Viewing chats The show displays chats taking place over local and remote systems Quiz - Basic multiple choice Using any key number, ft, or arrows etc Quiz - Text or number entry answers Entering real text or numbers into a format Re-ordering Competitions based on moving lists into correct orders Positional Challenges or games such as "Spot the Ball", clicking on quess where something is Sync quiz Synchronized with audio and/or video (the programme) Timer quiz Quiz synchronized with audio and/or video Elimination and timer Against the clock Categories Selecting from batches of questions Level based quiz/game Cannot move on without completing last level - Difficulty or linear challenge Following a sequence Temporal, Simon says, red next then green etc Local multi player Players using the same box in the same space Multi stream audio-video Services where the interaction is based mostly around alternate, parallel streamed audio or video access Enhanced advertisement Local interaction, more information locally etc Logic based games Word games Positional games Board games Text based gaming Dynamic 2D/3D graphics INTERMITTENT RESPONSE Formats that require an intermittent or continuous return path Single impulse vote aka "clap-o-meter" - mass aggregation of single hit "press red now if you think this" type votes Impulse vote from choices Vote from range of items - favourite act, band etc Impulse Yes/No vote Impulse vote from two choices yes/no Impulse vote with a value Vote for something to happen with a value attached - e.g. how many tins of baked beans should he eat Submit answers/form Press now to send off answers or details - quiz or competition SMS using mobile Sending text from mobile into iTV or web platforms SMS using TV remote Entry of messages using TV number/letter keys Impulse gambling Using intermittent persistently protected connection to place real or fantasy bets Impulse transaction Using intermittent persistently protected connection to buy product - T or ECommerce Multi player TS networked services/games Multi point networking in either time-shifted mode Interactive advertisement Local interaction, request for more info, details even link to impulse transaction etc ALWAYS ON CONNECTION Formats that ideally require a continuous connection to be delivered Chat Forum Using built in platform functionality Chat Forum via web STB with other infrastructure layer e.g. web chat engine in web browser on top of proprietary api Threaded mail discussions Listed as discussion threads such as usenet type Point to point Show enables/includes one to one mailing 3rd party point to point Using 3rd party peer to peer (one to one) chat facility layered over the show Voice chat using mic capability Speech to text engine enabling chat/mailing using IP for example Dual player networked services/games One to one, peer networking Multi player RT networked services/games Multi point networking in real time Gambling services Using continuous persistently protected connection Impulse transaction Using intermittent persistently protected connection to buy product - T or ECommerce Non-linear audio-video Services where the interaction is based mostly around choosing alternate audio or video files - VOD and AOD, maybe combined with 2.1.1.15 (multi stream)