Understand what works best for you
Snapchat and Instagram are battling over younger audiences. The Master Class identifies the specifics of each platform – features and user experience – to help you create the best stories. It also explores the shared grammar of vertical storytelling.
Smartphones and tablets with the Instagram and Snapchat apps already downloaded
Charlotte Maeland, Project manager, Social Media, NRK Sport
Charlotte will explain how Instagram and Snapchat fit within the social media strategy at NRK and how content makers are trying to use the tools in new ways.
Malin Andersson, Reporter/Producer, Lilla Aktuellt, SVT
Malin will explain why children's news on Swedish TV has moved attention from using Snapchat to Instagram Stories and how producers are using analytics to help inform their decisions.
04 - 05 Dec 2017
01 Dec 2017
The price includes tuition, course materials and coffee breaks. It does not include any other meals, travel or hotel costs.
EBU Academy do not make hotel reservations. However, we have negotiated competitive rates with some of the hotels near the venue and the city centre. Please contact the hotel of your choice directly.