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The Voice of Public Service Media

EBU Communications and Rai are glad to host this year’s first 'Voice of Public Service Media' meeting.

The meeting will take place at Rai’s headquarters in Rome on 30 and 31 March 2017.

The programme features a number of interesting presentations on relevant communications topics from our host Rai as well as Members across Europe and external speakers.

The agenda includes:

  • An insight into Rai's most creative campaigns and digital strategies
  • An update on the PSM marketing campaign
  • A showcase session with many interesting case studies from Members
  • A visit of our Eurovision Rome Offices
  • An introduction to the UN's World Food Programme impactful communication campaigns
  • Last but not least, a private visit of the Vatican followed by a networking dinner!

Our thanks go to Marco Zela, Paola Stramazzi and Nicola Caligiore at Rai for their invaluable support in the organization of this event.


Rai’s headquarters in Rome (Map)

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    Day 1

  • World TV Day (RAI) - A. Brochot
  • Map World TV Day - A. BrochotMembers Only
  • TV 2 | All That We Share - A. Brochot
  • Where yesterday lives - YLE Living Archive - A. Brochot
  • Update on PSM Marketing Campaign , - Joseph Hoban (RTÉ), Chair of the EBU Communications Directors GroupMembers Only
  • The rebranding of Rai - Roberto Bagatti, Chief of Brand and Creative, RaiMembers Only
  • Day 2

  • Rai in Digital Transformation - Antonella Di Lazzaro, Chief Social Media and Digital Marketing, RaiMembers Only
  • Analysis of media coverage, The key to appropriate positioning of PSM - Sabrina Povšič Štimec , Head of Public Relations , RTVSLO , SloveniaMembers Only
  • RTVS Showreel and PROMAX. - RTVS SlovakiaMembers Only
  • RTVS Spravy 2007 - 2016 - RTVS SlovakiaMembers Only
  • How Sveriges Radio communicates its public value and contribution to society - Johan Ljungström, Brand Manager, Sveriges RadioMembers Only
  • Media Intelligence Service Members Only