Podcasting for non-podcasters

This e-Master Class will be held from 20-22 October 2020 from 10:00-12:30 CET each day on Zoom.

An intimate and powerful form of media, podcasting differs from radio and has its own set of rules, techniques and storytelling.

Join faculty members Justin Kings and Micky Curling to cover the fundamentals of podcast storytelling. From understanding the differences between podcasting and radio, to best practice on presenting, producing and distributing the end product, this e-Master Class will enable podcast beginners to start developing the skills they need. In addition, they'll also address specificities of public media content and audiences.

Who it is for:

  • Pre-requisite: basic audio and editing skills
  • Radio editors, presenters and producers who have no experience of podcasting

What you will learn:

Editorial: Understand the differences between podcasting and radio; essential post production techniques
Storytelling: Podcast presenters and narration best practice
Strategy: Review podcast formats and resources; how to plan a podcast.
Audience: How to match your podcast requirements with your target audience
Social: How to market your podcast using social media


  • Start date: Tuesday 20th October 2020
  • End date: Thursday 22nd October 2020
  • 3 online modules, 2.5 hours each

Faculty members


Audience Editorial Social Storytelling Strategy


20 - 22 Oct 2020


Registration Deadline

16 Oct 2020

Registration details

Fee: €250

Working languages


Contact detail

Nathalie Labourdette
Head of EBU Academy
+41 22 717 21 46