Our annual networking assembly provides the opportunity to tackle issues surround the development of media professionals. From professionals to CEOs, all levels of a media organization share responsibility in developing the skills of staff. Acquiring new expertise and gaining confidence to explore new territories are necessary in staying relevant in the media industry.
The 2017 EBU Academy Assembly will explore how innovation can drive the digital transformation of public service media.
PSM are under critical pressure to adapt: constraints on public funding, adapting to new ways of consuming content, new expectations from the public and the challenges of new technology. The only way forward is innovation to create a new public service with new media content.
The Assembly will tackle the following issues:
Innovation affects various sectors: shaping new types of organizations, managing, communicating, and of course producing new programmes and new content.
We will examine the innovation process: the methods, tools and skills needed.
Some Members have innovated their news service using gamification and new apps.
Faculty member Kevin Anderson will also present his recent report on Beyond the Article, Frontiers of Editorial and Commercial Innovation: “To create the space for innovation and the opportunity for growth, companies of every scale and at every stage from start-up to storied legacy media must decide not only what to do, but also what they will stop doing so that they can focus on editorial and commercial innovation – not simply for the sake of doing something new but to achieve their journalistic mission and their editorial ambitions in a constantly changing media environment.”
Professor Jeremy Myerson, Royal College of Art
Jeremy Myerson is the first-ever holder of the Helen Hamlyn Chair of Design, with a remit to encourage 'design that improves quality of life'. An academic, author and activist in design for more than 35 years, he began his working life as a journalist and was founder-editor of Design Week in 1986. He co-founded the Helen Hamlyn Centre for Design at the RCA in 1999, and his research interests focus on the role of design in social, demographic and technological change. He was Director of the Helen Hamlyn Centre for Design from 1999 to October 2015.
Kevin Anderson, International media and communications consultant, Ship's Wheel Media
Journalism leader and innovator with extensive experience with local and global news organisations including the BBC, The Guardian and Gannett
Kevin brings extensive newsroom experience with the BBC, The Guardian and Gannett, including more than five years of management and leadership experience. He currently is the founder and principal of Ship’s Wheel Media, a full-service consultancy providing training, consulting and content services for clients around the world. His clients have included WAN-IFRA, YLE in Finland and the EBU Academy, the training division of the European Broadcasting Union.
Adresse: Radisson Blu Royal Astorija hotel, Vilnius
Date: 05 - 06 oct. 2017
Date limite d'inscription:: 29 sept. 2017
Langues de travail: English, French (simultaneous interpretation)
Radisson Blu Royal Astorija
Tel: +370 5 2120110
All participants are responsible for their own accommodation during the Assembly. A block booking has been made at the following hotels: