Fiction Experts Plenary Meeting 2025
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After three successful editions, EBU Fiction returned again to MIA | Mercato Internazionale Audiovisivo in Rome, Italy, for the 2025 sequel of its Experts Plenary Meeting, which took place on 7 and 8 October 2025.
EBU Fiction Experts Group Members had been busy shaping the agenda for the meeting which once again provided the ideal opportunity for public service media drama representatives from across Europe to network and exchange insights on TV drama strategies and content.
Agenda highlights:
- The AI Drama Production Revolution: Positioning PSM
- The Evolution of Commissioning Strategies: From Channel-First to Audience-First
- Financing Series in a Collapsed Market
- Latest News and Insights on International Co-Production
Presentations and notes from the meeting are now available below.
Partner
MIA | Mercato Internazionale Audiovisivo is a premier market event held in Rome, Italy, celebrating its 11th edition in 2025, from October 6th to 10th.
As a dynamic hub for business, discussion, and collaboration among leading international executives, MIA is the go-to destination for the global film and audiovisual ecosystem. Designed as a curated market, it offers both physical and digital spaces for key players and content in ANIMATION, DOC & FACTUAL, DRAMA, and FILM from around the world. MIA is a B2B event, dedicated exclusively to professionals in the audiovisual industry.
Documents
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SVT's Audience Needs
- Johanna Gardare (SVT)Members Only
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Digital Media Types (ARD/SWR)
- Brigitte Dithard (ARD/SWR)Members Only
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Engage Audience Through Third Party Platforms (NTR)
- Marnieke Klarus (NTR)Members Only
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BBC Strategy with YouTube
- Sophie Garnham (BBC)Members Only
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Greenlight Process (FTV & Rai)
- Manuel Alduy (FTV) & Walter Ingrassia (Rai)Members Only
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Latest News on International Co-Productions (BBC, NRK, RTS, ZDF)
- Jasmin Maeda (ZDF), Izabela Rieben (RTS), Mike Griffiths (BBC) & Hans-Jørgen Osnes (NRK)Members Only
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Eurovision Murder Mystery
Members Only
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VRT Fiction Challenges: Financing, widowing, branding
- Elly Vervloet (VRT)Members Only
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BBC Funding Challenges: UK drama funding
- Mike Griffiths (BBC)Members Only
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EBU Fiction Plenary Rome 2025 Key Notes
- Karen Simha (EBU)Members Only