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Who gets prominence!?

Join us on 9 June for the policy event Who gets prominence!? Ensuring audiences can’t miss the media that matters in the AVMSD. With the European Commission undertaking a highly anticipated review of the Audiovisual Media Services Directive (AVMSD) in the second half of 2026, there is a unique opportunity to create meaningful EU legislation around the prominence of general interest media. At this event, we will showcase the ongoing struggle for prominence, explore what effective prominence measures could look like, and discuss how the AVMSD could be shaped for the better.

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Venue

L42

Rue de la Loi 42
1040 Brussels
Belgium

Venue

Agenda

Speakers

Tony Connelly

Moderator

Europe Editor, RTÉ (Ireland)

Giuseppe Abbamonte

Director - Media Policy - European Commission

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Amma Asante

Chair, European Board for Media Services (Netherlands)

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Noel Curran

Director General (EBU)

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Karen Donders

Director of Public Service Remit and Talent & Organisation, VRT (Belgium)

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Tuija Aalto

Portfolio Expert, YLE (Finland)

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Renate Dörr

Director for European Regulatory Affairs , ZDF (Germany)

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David O´Neill

Project Manager Automotive, ARD (Germany)

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Alberto Bruno

Deputy Director of Strategic Marketing, Data and Media Currencies, MediaForEurope (Italy)

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