EBU Knowledge Exchange
Radio and Television beyond Digitalization – Opportunities for a better Connection between Public Service Media and the Citizens
A unique opportunity for networking, ideas sharing and fostering new collaborative partnerships.
Public service media need to forge closer bonds with audiences if they are to stay strong in an industry undergoing continuous change amid digitization and convergence. At the same time, technology brings new production tools, distribution opportunities and consumption practices.
To discuss the implications for PSM, the Media Intelligence Service of the EBU and the Departament de Comunicació Audiovisual i Publicitat de la Universitat Autònoma de Barcelona jointly hosted the first EBU Knowledge Exchange on September 30th in Barcelona.
Assembling EBU Members, media professionals and communication scholars, it was a unique opportunity for networking, ideas sharing and fostering new collaborative partnerships, building a bridge between the worlds of academia and media.