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Youth brands study visit at YLE

The aim of this meeting will be to learn first-hand details about how Yle´s youth brands engage with their target audience (13-29 y/o), including strategies, format development, distribution, future projects, AI etc.

We will also take this opportunity to discuss our Members' 2024 strategies and learn from each other about the latest trends on how to reach and connect with the ever-evolving youth audiences.

This visit is aimed at Heads of Youth, and professionals focusing on youth audiences and public service media. To register please contact Evelyn Sequeira.