France Télévisions wins award for hybrid Roland Garros coverage
13 September 2011
France Télévisions has won a Connected World TV Award for launching France's first HbbTV-based interactive sports broadcast, covering the Roland Garros tennis tournament, in May 2011.
EBU Member France Télévisions shared the 'Entertainment, Sport & Local News Content Award' with its partners in the venture, IBM and WizTiVi, who together put out the HbbTV service on two French digital terrestrial TV channels.
The result was combined live TV broadcast and internet feeds showing simultaneously on HbbTV-enabled TV screens, bringing viewers a compelling and interactive way of experiencing the French Open.
EBU Technical Department Deputy Director, David Wood, presented the prize to Bernard Fontaine, Directeur Delegué aux technologies de l'Innovation, France Télévisions at a ceremony in the Okura Hotel, Amsterdam, on the evening of September 12.
Separately, EBU Japanese Associate Member, NHK, was named Broadcaster of the Year at the Connected World TV Awards for NHK World's online coverage of the March 11 tsunami and its catastrophic aftermath.
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