Training: "Network & Learn"
07 November 2011
On Thursday 24 and Friday 25 November, EBU TRAINING is organizing "Network & Learn" for EBU Members' Heads of Communications to discuss key issues in the field of corporate communication, public value promotion and branding. Among the key issues to be addressed:
- What makes PSB different from commercial Broadcasters?
- How to re-engage with the audience?
- How to promote PSB and their remit: sharing Special campaigns, partnerships, and communication strategies.
Participants will be able to network with prominent corporate communicators from Public Broadcasters and NGOs including VRT, ORF, YLE, RTE, the Red Cross and the World Economic Forum.
Registration deadline is the 18th November. Click here to register. Click here for more information.
Programme highlights:
DAY I
* Keynote: Today's challenges in corporate communication
* Best practices: Your campaign on Public Service Media values
DAY II
* Break-out sessions: Test your ideas, share and discuss about your future corporate communication campaign
* Presentations: Re-engage with your audience through communication
- Rejuvenation project
- Social Media: it's also your business
* Presentation: Introducing a new Corporate Identity