The EBU has stressed the need for a robust European legal framework to promote fairness and transparency in online platform-to-business relations following the Commission’s legislative proposal published today.
The EBU calls on EU institutions to establish clear and effective rules which secure both transparency and fairness on platform-to-business practices.
Speaking about the Commission’s legislative proposal on online platform-to-business relations published today, EBU General Director Noel Curran said: "The EBU welcomes today's Commission's legislative proposal as a first step towards a robust European framework that should ultimately tackle unfairness in online platform-to-business relations. We invite European co-legislators to strengthen the proposed rules on platforms’ terms and conditions, parameters determining ranking and access to data and to promote fairness."
Platforms may indeed be inclined to engage in unfair practices by drawing audiences towards content that suits their own commercial interests to the detriment of content of public value. Such practices undermine freedom of expression and users’ privacy but also curtail the freedom to conduct one’s own business.
The EBU remains open to engage with all parties including online platforms, content providers and EU policy-makers in a constructive dialogue on how to provide seamless access to high quality, trusted content to European audiences.
EBU Members are actively involved in monitoring and contributing with their expertise to European initiatives on online platforms, fake news and online disinformation. The EBU has just published a paper on ‘Fake News and the Information Disorder' and stands ready to share best practices and take an active role in cross-industry and policy initiatives that support fundamental European values and our democratic systems.