RESEARCH published on 25 Jun 2024

Eurovision Song Contest Brand Impact Report

The Eurovision Song Contest is the biggest live TV and Online event with this year's contest reaching more than 160 million people and generating €805 million of ad-value.

This latest report focuses on the event's brand impact and exposure. See the influence this massive live TV and Online event has on media, music, the economy and its overall impact on society and culture. 

Dive into audience engagement, press coverage, performances of the ESC songs on Radio and music streaming platforms and more. 



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