VIDEO TALKS published on 21 Jun 2021

Public Service Broadcasting's distinctiveness through diversity in programming


In this session, presented in partnership with EBU's Media Intelligence Service, audio research experts show how diversity in programming expresses public service radio/music channels' distinctiveness and how their organizations position their output in the larger national broadcast landscape. 

A broad range of artists is featured on the air thanks to public radio programmers, allowing them not only to grow and connect with their fan base but also to find new audiences. In that sense, music programming by public service broadcasting (PSB) remains central and unique for the music sector. 

Speaker(s): David Fernandez Quijada (EBU), modérateur Ferre Vandervreken (VRT) Tom Carr (BBC) Arthur Pechkechian (Radio France)