The changing media landscape and the presence of global SVOD providers has led EBU Members to invest in the production of better (and sometimes more expensive) titles – especially in fiction and documentaries – to meet the new competition. The result is that additional budgets often have to be secured to be able to coproduce with external producers.
One way of doing so for Drama Departments or Programme Distributors is to get financing from SVODs in exchange for second windows in their own territories and/or exclusive VOD-rights outside their own territories. Moreover, with the growing use of EBU Members’ online players, it becomes more and more important to have access to both the broadcast and the online rights when acquiring programmes.
The need for additional financing remains, but if the VOD rights are licensed during the financing phase, the value of the project as a ready-made acquisition lessens for EBU Members with ever growing online presence.
(1 or 2 people per organization):
The agenda for this workshop will be announced soon.