NEWS published on 14 Aug 2014

EBU Journalism & Radio News Conference: Adapting to a changing media landscape

RadioNewsConference.jpgSenior editors, journalists and producers from public service media (PSM) across Europe will gather in the German town of Baden-Baden on 18 September for the EBU Journalism & Radio News Conference.

The two-day event, entitled "News 2025: Adapting to a changing media landscape", will examine the role of PSM in a changing news market, with a particular focus on how to lure young people, who represent a relatively small part of our mainstream audience and a potentially big role in our future.

Among the highlights will be a visit to the new E-Lab created by host German broadcaster SWR, which has developed innovative cross-media formats for young audiences and website visitors.

The conference will also present best practice case studies on topics including understanding audiences and building brands; adapting to the changing news market; and quality management in news and journalism.

Speakers will include:

  • Jan Helin, editor-in-chief of Aftonbladet (, one of Scandinavia's most influential and innovative publishing groups
  • Google's Bill Echikson, who will take part in a debate about the challenges facing PSM
  • VRT (Belgium) Head of digital media Stijn Lehaen, who will present the broadcaster’s groundbreaking start-up project
  • German Professor Hermann Rotermund from the Centre for Digital Cultures at Leuphana University in Lüneburg, on strategies devised for German member ARD to embrace the mobile revolution and adapt to the needs of the YouTube generation.

The conference agenda is set by the EBU Journalism & Radio News Subcommittee in collaboration with Eurovision Media Online and presents a key opportunity to exchange knowledge in the context of the EBU's ongoing Vision2020 project.

Find out more about Vision2020 by visiting the iPad app or downloading the report.

Attendance is free to EBU Members, who may register their attendance online.