The EBU’s 82nd General Assembly in Oslo had a record number of attendees with representatives from 50 different countries.
Participants were welcomed by the Director General of NRK Thor Gjermund Eriksen who said: "In society, there are forces wishing to tear people apart and create great gaps between us. There must never be any doubt that public service media belongs to the forces that aim to unite. In order to do this, we must understand the people who live in our respective countries, and face them at eye level."
HRH Crown Prince Haakon also praised the contribution public service media make to society: “When we discover the world, it becomes real. When we see people, they exist. When we know something, we can make up our minds and decide what we think about it. And make free, informed decisions. Public service media very often succeed to assist us – the audience – in doing so.”
One of the highlights of the event was an interview between CEO of Netflix Reed Hastings and our President Tony Hall on the relationship between public service media and the platform.
And there were special sessions on promoting trusted news; engaging with younger audiences; addressing gender balance and collaborating to remain relevant in a converged media landscape. All the sessions are available for Members to re-watch on our website.
Director General Noel Curran also launched the EBU’s new interactive Annual Report which includes highlights from the last year and an update on the progress made in delivering the new Together strategy.
Next year’s summer General Assembly will be held in Dubrovnik, at the kind invitation of our Croatian Member HRT.