We are pleased to announce the winners of our 2020 EBU Connect Online Awards!
CATEGORY 1 - BEST SPORTS PROMOTION
CATEGORY 2 - BEST FACTUAL PROMOTION
CATEGORY 3 - BEST ENTERTAINMENT PROMOTION
CATEGORY 4 - BEST FICTIONAL PROMOTION
CATEGORY 5 - BEST PROMOTION FOR CHILDREN UNDER 13
CATEGORY 6 - BEST USE OF MUSIC OR SOUND DESIGN IN A PROMOTION
CATEGORY 7 - BEST BRAND PROMOTION
CATEGORY 8 - BEST EDITING BASED ON EXISTING MATERIAL
CATEGORY 9 - BEST CONCEPTUAL IDEA FOR A LOW BUDGET PROMOTION
CATEGORY 10 - BEST USE OF SOCIAL MEDIA
CATEGORY 11 - BEST CHANNEL, SEASONAL OR PLATFORM BRANDING
CATEGORY 12 - BEST OVERALL CAMPAIGN
CATEGORY 13 - BEST PROMO ABOVE 60 SECONDS
Congratulations to all 13 winning organizations (BBC, SVT, ARD, ARTE, DR, FTV, LRT, NRK, RAI, RTVE, VRT, WDR and YLE) and a huge thank you to all the Awards participants, who despite the COVID-19 situation, managed to keep the EBU Connect spirit up and submit their work.
For the first time, the EBU Connect Awards 2020 voting took place online, further to the cancellation of the 2020 event due to the COVID-19 situation.
The online voting was open from Wednesday 6 May to Thursday 14 May to those who originally registered for the 2020 conference in Stockholm and/or submitted their promos online on the EBU Showcase platform. More than 50 professionals from 17 Member organizations cast their votes for their favorites promos.
Nominees for the EBU Connect Awards were selected by the EBU Connect Steering Group for the event.
Over 200 promos were submitted and a total of 65 promos nominated in their relevant categories, featuring work from 3SAT, ARD, ARTE, BBC, CTV, DR, FTV, LRT, NRK, NDR, RAI, RSI, RTVE, RUV, SVT, VPRO, VRT, WDR, YLE and ZDF.
EBU Connect helps marketers to promote their public service media (PSM) brands and content in innovative and creative ways by showcasing and rewarding best practices highlighting innovation, creativity and excellence in broadcast marketing in all its forms, traditional and new.
For over 20 years, EBU Connect has brought together PSM Executives and Managers to discuss branding, marketing, promotions, audience navigation, design and media planning, with an increasing focus on digital and social media in recent years.